{"id":178,"date":"2020-10-05T14:20:04","date_gmt":"2020-10-05T14:20:04","guid":{"rendered":"https:\/\/www.sitehousehost.com.br\/shnovo\/?p=178"},"modified":"2020-10-05T14:20:04","modified_gmt":"2020-10-05T14:20:04","slug":"the-anatomy-of-an-optimised-landing-page","status":"publish","type":"post","link":"https:\/\/www.sitehousehost.com.br\/shnovo\/2020\/10\/05\/the-anatomy-of-an-optimised-landing-page\/","title":{"rendered":"The Anatomy of an Optimised Landing Page"},"content":{"rendered":"<p class=\"\">Now that you know the importance of landing pages and how they can help to boost your bottom line, the next question is:\u00a0<b>How do you optimise your landing pages so they do everything they promise to do?<\/b><\/p>\n<p class=\"\">In this chapter, let\u2019s go through all the landing page design essentials and show you best practices for each.<\/p>\n<h4 class=\"text-center\">The Key Components<\/h4>\n<p class=\"\">Let\u2019s dissect a landing page together to learn about the various elements every landing page should have, from the headline to the submit button.<\/p>\n<p class=\"text-center\"><b>1) No Navigation<\/b><\/p>\n<p class=\"\">Once visitors land on your page, you don\u2019t want them to leave until they hand over that information and receive your offer. For that reason, it\u2019s important to keep your navigation options to a minimum. Hide top and side navigation bars from the site so that nothing distracts them from completing the form<\/p>\n<p class=\"\">These visitors landed on your site for a reason: to receive the offer your promoted. You\u2019re actually doing them a favor by removing the distractions of links to other pages until they\u2019re able to receive your offer \u2013 and you\u2019re doing yourself a favor by reducing your landing page\u2019s bounce rate.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Now that you know the importance of landing pages and how they can help to boost your bottom line, the next question is:\u00a0How do you optimise your landing pages so they do everything they promise to do? In this chapter, let\u2019s go through all the landing page design essentials and show you best practices for&#8230;<\/p>\n","protected":false},"author":1,"featured_media":104,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"default","_kad_post_title":"default","_kad_post_layout":"default","_kad_post_sidebar_id":"","_kad_post_content_style":"default","_kad_post_vertical_padding":"default","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-178","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-todos"],"_links":{"self":[{"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/posts\/178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/comments?post=178"}],"version-history":[{"count":1,"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/posts\/178\/revisions"}],"predecessor-version":[{"id":179,"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/posts\/178\/revisions\/179"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/media\/104"}],"wp:attachment":[{"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/media?parent=178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/categories?post=178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sitehousehost.com.br\/shnovo\/wp-json\/wp\/v2\/tags?post=178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}